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How U.S. Companies are Succeeding in Exporting to China
How U.S. Companies are Succeeding in Exporting to China

The Chinese market is an increasingly attractive market for midsize U.S. manufacturers and the smart ones are moving there quickly. In a recent survey (CMO Survey, February-2012) in response to the question, Which international market is you ...

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Selling Into China: Rules of Engagement
Selling Into China: Rules of Engagement

Views expressed by businesspeople claiming to know the secret of success in China vary wildly, from those (generally newcomers) who say that marketing and selling in China is easy to those who exaggerate the unique nature of Chinese busines ...

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How to win Chinese customers
How to win Chinese customers

There are more than 1.1 million millionaires in China, and Chinese long haul tourists are the largest high spending consumer group the World has ever known. Theresa May has just relaxed the visa rules to make it significantly easier for Chi ...

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How SEO can improve your e-commerce performance in China
How SEO can improve your e-commerce performance in China

on B2C (business-to-consumer) sites such as Tmall and JingDong . That number should rise to US $ 440 billion by 2016, and be worth more than e-commerce in the US, UK, Japan, Germany and France combined by 2020. Thanks to its 618 million int ...

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